Water is the new carbon, as I state in my latest
article on
Guardian Sustainable Business. While many companies have tackled issues related to
energy, I argue that
water should be on companies’ radar. It is not just about checking the boxes to prove that a firm is one engaged in CSR (corporate social responsibility). An investment in
water efficiency measures actually can gain a company an impressive return on investment (ROI).
My article highlights
Campbell Soup Company. In a talk with
David Stangis, he explained to me how for Campbell’s,
water stewardship is about building relationships with local communities,
energy efficiency, and good business sense.
Read the
full article on The Guardian, and follow
David Stangis, the VP of CSR at Campbell Soup Company, on Twitter.
The
Water Hub on The Guardian is well worth your time, too.
Photo is of Napoleon, Ohio, home to Campbell's largest food processing factory.
