UPS has long been a corporate social responsibility (CSR) leader.  The company has been a faithful Global Reporting Initiative sustainability report filer, and also is a model for corporate transparency.

Now UPS is partnering with Utilimaster and Isuzu to build a new vehicle that will reduce energy consumption and greenhouse gas emissions.  The prototype, called the CV-23, boasts the following features (see below):

• LED markers and interior lighting that use less energy
• Molded cladding at the bottom of these trucks can be replaced instead of requiring body work
• More durable spring bumpers for dock loading
• A reduction in fuel consumption due to improved powertrain technology, updated aerodynamics, and an overall vehicle reduciton
• Composite body panels reap improved energy efficiency from a reduced weight

Through December 2011, UPS will test the vehicles in five locations noted for their extreme weather, rugged terrain, or traffic congestion:  Lincoln, Nebraska; Roswell, Georgia; Livonia, Michigan; Tuscon, Arizona; and Albany New York.

Half a ton lighter with a 40% increase in fuel efficiency, UPS is thinking ahead:  rising fuel prices and increased Internet commerce will force freight companies to become more energy efficient.  Fuel efficiency is no longer a luxury or CSR talking point:  UPS proves it will be competitive advantage.

chart of UPS composite truck