Even in Silicon Valley, I meet many professionals who still don’t “get” Twitter. And that is easy to understand. With the constant information in which we live, it can be hard to cram in great information in 140 characters or less.
But for me, Twitter has become my social media M.O. With no disrespect towards LinkedIn or Facebook, Twitter is how I promote my ideas, thought leadership, and network with professionals. It is my news feed, way I find creative inspiration, and medium by which I communicate with other like minded professionals. Twitter is not about what Paris Hilton ate for lunch, but it could be a way to reach that potential colleague in Paris. As with any tool, the trick is in harnessing it and make it work for you, not have it work you over.
To that end, if you are in the Silicon Valley area, I am pleased to stop by at a time that works out for both of us so I can show you how Twitter can be a tool, not a time suck. For more information on developing a Twitter strategy, feel free to reach out via our general mail address here.
Watch the intro video below.
Leon Kaye is the founder and editor of GreenGoPost.com and its advisory division, GGP Media. Contact him to discuss how he can work with your organization or event.
His focus is making the business case for sustainability and corporate social responsibility (CSR).
He writes for San Francisco-based Triple Pundit, Inhabitat and now The Guardian, for which he writes about waste, water, and green building. He has also written for AIA's Architect Magazine.
Leon lives in Los Angeles, and when he has free time, he enjoys hiking, gardening, cooking, weightlifting, and planning his next trip to one of the 50+ countries he has visited. He has an MBA from USC's Marshall School of Business and is also a proud graduate of the University of Maryland-Baltimore County (UMBC) and Cal State-Fresno.
I love the video! Such a great idea. I completely agree with you in that Twitter is my go to social media tool and I’ve seen the most benefits from it.
[...] a reputable and safe focal point of information. All social media tools have their place; for me Twitter is what has worked, so that will be my focus during the one-hour webinar Halloween afternoon. To [...]
I love the video! Such a great idea. I completely agree with you in that Twitter is my go to social media tool and I’ve seen the most benefits from it.
[...] a reputable and safe focal point of information. All social media tools have their place; for me Twitter is what has worked, so that will be my focus during the one-hour webinar Halloween afternoon. To [...]