
In an excellent article on Fast Co.Exist,
Paul Rice, CEO of Fair Trade USA, discusses how his organization has grown and scaled--and how the three simple questions he asked of himself and the
effects of fair trade can apply to other social entrepreneurs.
These three questions are:
Is your venture making a big impact on a small population? If your social innovation idea is having huge success, but could create even a bigger difference on a broader population, then it is time to take a step back to see how you can do more--even if that means adjusting your business model.
Are people demanding more? If you are no longer banging on doors and phone stalking people to give you five minutes of time--and instead people are coming to you and wanting more, then your idea is taking off!
Can you scale your passion with your venture? One’s passion must be as strong as it was since day one, no matter how frustrating the crossroads may be--and that enthusiasm must be shared with the people in your organization.
Read the entire article here.
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Image credit:
Fair Trade USA
About The Author
Leon Kaye
Leon Kaye is the founder and editor of GreenGoPost.com and its advisory division,
GGP Media.
Contact him to discuss how he can work with your organization or event.
His focus is making the business case for sustainability and corporate social responsibility (CSR).
He writes for San Francisco-based
Triple Pundit,
Inhabitat and now
The Guardian, for which he writes about corporate responsibility, water, and green building. He has also written for AIA's
Architect Magazine.
Leon works out of Fresno and Silicon Valley, California, and when he has free time, he enjoys hiking, gardening, cooking, weightlifting, and planning his next trip to one of the 60 countries he has visited. He has an MBA from USC's Marshall School of Business and is also a proud graduate of the University of Maryland-Baltimore County (UMBC) and Cal State-Fresno.