In an excellent article on Fast Co.Exist, Paul Rice, CEO of Fair Trade USA, discusses how his organization has grown and scaled--and how the three simple questions he asked of himself and the effects of fair trade can apply to other social entrepreneurs.

These three questions are:

Is your venture making a big impact on a small population? If your social innovation idea is having huge success, but could create even a bigger difference on a broader population, then it is time to take a step back to see how you can do more--even if that means adjusting your business model.

Are people demanding more? If you are no longer banging on doors and phone stalking people to give you five minutes of time--and instead people are coming to you and wanting more, then your idea is taking off!

Can you scale your passion with your venture? One’s passion must be as strong as it was since day one, no matter how frustrating the crossroads may be--and that enthusiasm must be shared with the people in your organization.

Read the entire article here.

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Image credit: Fair Trade USA

About The Author

Leon Kaye

Leon Kaye is the founder and editor of Based in California, he specializes in social media consulting and strategic communications. A journalist and writer since 2009 his work has appeared on Triple Pundit , The Guardian's Sustainable Business site and has appeared on Inhabitat and Earth911. His focus is making the business case for sustainability and corporate social responsibility. He's pictured here in Qatar, one of the Middle East countries in which he takes a keen interest because of its transformation into a post-oil economy. Other areas of interest include sustainable development in The Balkans, Brazil and Korea. He was a new media journalism fellow at the International Reporting Project, for which he covered child survival in India during February 2013. Contact him at You can also reach out via Twitter (@LeonKaye) and Instagram (GreenGoPost). During 2013 and 2014, he lived and worked in Abu Dhabi, UAE, as an associate director with a leading public relations firm within Masdar, the emirate's renewable energy company. He lives in Fresno, California.