Boasting About Your Company on Social Media Sites? Save Those Tweets!

Jul 08, 2010 No Comments by Leon Kaye

Depending on what you are tweeting or broadcasting on social media sites on the behalf of your company, you had better be careful: the Financial Industry Regulatory Authority (FINRA) has established some guidelines on what needs to be kept in your firm’s records.

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Using Old Tactics with New Media

Jun 17, 2010 No Comments by Leon Kaye

Whether you are starting a business, promoting an event, or trying to win a “blogging” contest, I want to share social media pointers that I think can work for you, your firm, or your personal goals.

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Link Away from LinkedIn?

Mar 15, 2010 No Comments by Leon Kaye

LinkedIn’s spectacular growth and importance in the working world means more distracting posts and sharply-worded reminders from folks who think they are the arbiters of what and what is not appropriate social media interaction.  True, LinkedIn is still an indespensible service.  Nevertheless, what about taking a break from LinkedIn and becoming a big fish in [...]

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Water Wars: The Floodgates Have Opened!

Feb 03, 2010 No Comments

Wow.  Two weeks ago I posted a short film I did with Patrick Benson on LA’s tenuous relationship with water.  And as I often do weekly, I posted the link to most of the LinkedIn groups to which I belong.  From a bird’s eye view, the results were interesting:  I think few actually watched the [...]

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Build Your Network & Prospects by Email

Jan 04, 2010 1 Comment

Last month’s posting on building your professional green network raised all kinds of hackles . . . and dare I say segued into expanding my network, as I have met many fantastic people since that week.  I want to drill down a level, discuss email, and how it can be a tool to meeting more [...]

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Looking for the Green Money?

Dec 07, 2009 3 Comments

Every so often, green entrepreneurs reach out to me asking for advice with their investing woes.  Usually, they approach me through LinkedIn.  Perhaps they need US$11.5 million for a bioethanol plant in Southeast Asia.  Or they are going to open a solar farm in Northern Africa, and have 15.6 million euros budgeted, and are short [...]

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