October 31 is Seven Billion Day, a UN initiative that highlights the world’s ever growing population and the challenges that come with that number.
Last week, UNICEF’s Kelli Peterson and Microsoft’s Robin Lanahan described their mobile tagging and cause marketing journey at PSFK’s San Francisco Conference.
Halloween holds a special place in my heart—my birthday is close to the holiday, so growing up, my mother often had very creative ideas for my Halloween-themed birthday parties . . . I remember one birthday party where we made individual caramel apples, using licorice, of course, for those 70s moustaches. Years later, in my [...]