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	<title>greengopost.com &#187; green product branding</title>
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	<description>Where Sustainable Meets Sensible</description>
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		<title>Pushing Daisies:  The Clorox-method home Wars</title>
		<link>http://greengopost.com/pushing-daisies-the-clorox-method-home-wars/</link>
		<comments>http://greengopost.com/pushing-daisies-the-clorox-method-home-wars/#comments</comments>
		<pubDate>Wed, 28 Apr 2010 14:42:41 +0000</pubDate>
		<dc:creator>Leon Kaye</dc:creator>
				<category><![CDATA[business]]></category>
		<category><![CDATA[food and consumer products]]></category>
		<category><![CDATA[Clorox]]></category>
		<category><![CDATA[green product branding]]></category>
		<category><![CDATA[home cleaning products]]></category>
		<category><![CDATA[method home]]></category>
		<category><![CDATA[www.votedaisy.com]]></category>

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		<description><![CDATA[Currently the two leaders in the “green” home cleaning products industry are Clorox and method home, both based in my native Bay Area.  7th Generation is not far behind, but is almost an afterthought because the battle between Clorox and method is getting testy. Both are fine companies in their own right:  I’ve met several [...]]]></description>
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		<title>Branding in a green world</title>
		<link>http://greengopost.com/branding-in-a-green-world/</link>
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		<pubDate>Wed, 03 Feb 2010 08:40:29 +0000</pubDate>
		<dc:creator>Leon Kaye</dc:creator>
				<category><![CDATA[business]]></category>
		<category><![CDATA[Guest Articles]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[green brands]]></category>
		<category><![CDATA[green companies]]></category>
		<category><![CDATA[green product branding]]></category>
		<category><![CDATA[http://thedirective.blogspot.com/]]></category>
		<category><![CDATA[Kat Shoa]]></category>

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		<description><![CDATA[How to Target a Wide Audience with Green Products Co-written with Kat Shoa, www.katshoa.com, who specializes in marketing strategy. Despite the economic downturn, companies and consumers continue to demonstrate an interest in green products and sustainable business practices due to concerns about energy independence, the world we will leave for future generations, waste management, environmental [...]]]></description>
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