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	<title>greengopost.com &#187; green companies</title>
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	<description>Where Sustainable Meets Sensible</description>
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		<title>Corporate Sustainability:  Developing Strategy for a Leaner, Greener Footprint</title>
		<link>http://greengopost.com/corporate-sustainability-developing-strategy-for-a-leaner-greener-footprint/</link>
		<comments>http://greengopost.com/corporate-sustainability-developing-strategy-for-a-leaner-greener-footprint/#comments</comments>
		<pubDate>Mon, 08 Mar 2010 14:47:09 +0000</pubDate>
		<dc:creator>Leon Kaye</dc:creator>
				<category><![CDATA[business]]></category>
		<category><![CDATA[business planning]]></category>
		<category><![CDATA[carbon footprint reduction]]></category>
		<category><![CDATA[carbon offsets]]></category>
		<category><![CDATA[corporate social responsibility]]></category>
		<category><![CDATA[corporate strategy]]></category>
		<category><![CDATA[employee engagement]]></category>
		<category><![CDATA[employment]]></category>
		<category><![CDATA[green companies]]></category>
		<category><![CDATA[sustainability]]></category>

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		<description><![CDATA[Moving your company to a more sustainable, "carbon neutral," or "green" policy is a bold, cost-saving, and difficult shift for your firm and employees.  Several factors can throw your plan awry, including:   - Unengaged employees resisting such a change. - A misguided or inefficient allocation of resources. - Poor communication throughout your organization.   [...]]]></description>
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		<title>Branding in a green world</title>
		<link>http://greengopost.com/branding-in-a-green-world/</link>
		<comments>http://greengopost.com/branding-in-a-green-world/#comments</comments>
		<pubDate>Wed, 03 Feb 2010 08:40:29 +0000</pubDate>
		<dc:creator>Leon Kaye</dc:creator>
				<category><![CDATA[business]]></category>
		<category><![CDATA[Guest Articles]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[green brands]]></category>
		<category><![CDATA[green companies]]></category>
		<category><![CDATA[green product branding]]></category>
		<category><![CDATA[http://thedirective.blogspot.com/]]></category>
		<category><![CDATA[Kat Shoa]]></category>

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		<description><![CDATA[How to Target a Wide Audience with Green Products Co-written with Kat Shoa, www.katshoa.com, who specializes in marketing strategy. Despite the economic downturn, companies and consumers continue to demonstrate an interest in green products and sustainable business practices due to concerns about energy independence, the world we will leave for future generations, waste management, environmental [...]]]></description>
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