Yesterday the world’s first standard for sustainably sourced sugarcane production launched in Brazil.  The joint initiative between stakeholders within the sugar industry, WWF, Coca-Cola, and the multi-stakeholder association Bonsucro could transform the way sugar is grown, produced, and marketed around the world.

Bonsucro’s sugarcane production standard includes a matrix that evaluates the environmental and social impacts of sugarcane production.  Other key indicators including greenhouse gas emissions, water use, and energy consumption (as in ethanol) also have a role in determining whether a company’s sugar output is certified.  Once certified, Bonsucro’s certification is good for three years and members must permit annual audits of their operations.  Watch for more sugar to be grown in Brazil’s cerrado, which has been threatened due to mass agriculture.

The global demand for sugar for food, fuel, and feed will not recede anytime soon, and global water scarcity only complicates the issue.  With droughts slamming cane-producing areas hard, the Bonsucro Production Standard is one that other food and commodity sectors are wise to emulate.  Read the full article, my latest on Triple Pundit.

Pictured (click to expand): a photo of sugar grown in the Burdekin region in Queensland, Australia (courtesy WWF).

About The Author

Leon Kaye

Leon Kaye is the founder and editor of Based in California, he specializes in social media consulting and strategic communications. A journalist and writer since 2009, his work has appeared on Triple Pundit , The Guardian's Sustainable Business site and has appeared on Inhabitat and Earth911. His focus is making the business case for sustainability and corporate social responsibility. Areas of interest include the <a Middle East, sustainable development in The Balkans, Brazil and Korea. He was a new media journalism fellow at the International Reporting Project, for which he covered child survival in India during February 2013. Contact him at You can also reach out via Twitter (Leon Kaye) and Instagram (GreenGoPost). Since 2013, he has spent much of his time in Abu Dhabi, UAE, working with Masdar, the emirate's renewable energy company. He lives in Fresno, California.