I am excited to be included in Susan McPherson’s excellent overview in Forbes of what she describes as the most dynamic social innovation initiatives of 2102. Susan highlighted Nike’s annual corporate social responsibility report, which I covered earlier this year for Triple Pundit. We both agree that Nike sets the bar high for engaging stakeholders--and pushing CSR into the mainstream instead of speaking to a small niche audience.

Learn more about Susan’s highlights, which speaks volumes about what various companies and NGOs achieved this year. It’s a great list:

Intel’s 10x10 and work to improve education for girls

How cause marketing really boosted efforts in the wake of Hurricane Sandy

PUMA as a CSR game changer

Clif Bar and employee engagement

New media properties: FastCoExist and Guardian Sustainable Business

The #GivingTuesday philanthropic campaign

The annual Social Good summit

Virgin Unite’s B Team

Don’t take my word for it. Read the entire article.

You can follow Leon Kaye and ask him questions on Twitter or Instagram (greengopost).

Image credit: Nike

About The Author

Leon Kaye

Leon Kaye is the founder and editor of GreenGoPost.com. Based in California, he specializes in social media consulting and strategic communications. A journalist and writer since 2009, his work has appeared on Triple Pundit , The Guardian's Sustainable Business site and has appeared on Inhabitat and Earth911. His focus is making the business case for sustainability and corporate social responsibility. Areas of interest include the <a Middle East, sustainable development in The Balkans, Brazil and Korea. He was a new media journalism fellow at the International Reporting Project, for which he covered child survival in India during February 2013. Contact him at leon@greengopost.com. You can also reach out via Twitter (Leon Kaye) and Instagram (GreenGoPost). Since 2013, he has spent much of his time in Abu Dhabi, UAE, working with Masdar, the emirate's renewable energy company. He lives in Fresno, California.