Economies of Scale

Jun 04, 2009 No Comments by
windsorThe problem with many renewable energy products is that they are just too expensive.  It’s not PC to say this, but in the end, market forces to matter.  Customers rule the market:  and like your economics professor would mention, get those two supply and demand curves to align, and then you’ve got a market.

Take the case of the Canadian wartime homes.  Many of these homes have seen better days, but there are still a million of these homes throughout Canada.  Built quickly to house Canadian manufacturing workers during World War II, they offer a huge opportunity for green-friendly retrofitting.

There’s a problem, however–in Windsor, Ontario, across the river from Detriot, the average price of these homes are well under CAD$100,000.  The price to remodel a home and make it carbon-neutral is . . . CAD$85,000. Ouch.

But as the news report states . . . go back to what your economics professor said . . . the cost could be brought down significantly if there were economies of scale.  Translation:  volume!  The more solar panels, insulation, LEED-certified building materials, etc., are produced, the more the cost goes down.

Second, government incentives help.  We pay energy taxes . . . why not get those back and even more by having a house that doesn’t sap from the electrical grid–but actually could even ADD to it?

air - land - quality of life, construction and architecture, energy, International

About the author

Leon Kaye is the founder and editor of GreenGoPost.com and its advisory division, GGP Media. Contact him to discuss how he can work with your organization or event. His focus is making the business case for sustainability and corporate social responsibility (CSR). He writes for San Francisco-based Triple Pundit, Inhabitat and now The Guardian, for which he writes about waste, water, and green building. He has also written for AIA's Architect Magazine. Leon lives in Los Angeles, and when he has free time, he enjoys hiking, gardening, cooking, weightlifting, and planning his next trip to one of the 50+ countries he has visited. He has an MBA from USC's Marshall School of Business and is also a proud graduate of the University of Maryland-Baltimore County (UMBC) and Cal State-Fresno.
No Responses to “Economies of Scale”

Leave a Reply

Subscribe to comments.