Archive for business

Turning Common Assumptions of Branding on Their Heads

Oct 24, 2011 No Comments by

COMMON launched in January as a “creative community for rapidly prototyping social change” to link entrepreneurs with the creative community.

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Social Media Quarterly: What We Like, and What We . . .

Oct 21, 2011 3 Comments by

Since Project Runway has jumped on the Twitter bandwagon, we figured that as Season 9 is wraps up, we will review what we have liked in the world of social media the last quarter.

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10/31 Webinar with Leon Kaye: Twitter & Thought Leadership

Oct 20, 2011 1 Comment by

On Monday October 31 at 1:00 pm PST / 4:00 pm EST, I will co-host a webinar with Sustainable Silicon Valley and Engage PR about using social media tools to demonstrate thought leadership on business issues.

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REI Takes the Lead in Rethinking Packing Materials

Oct 19, 2011 No Comments by

Steps like eliminating clamshell packaging are behind REI’s goal to reduce its REI-branded packaging by 25% in 2013. Packaging innovation is a huge driver at REI, too.

business, CSR, Top Stories of 2012 Read more

Qatar and Italy Move Towards Solar Research Collaboration

Oct 14, 2011 No Comments by

Despite all the negative news out of Italy we have to remember that the boot is one of the world’s largest economies with an R&D culture that could boost Qatar.

business, International Read more

Can Greece Shine its Way out of Default?

Oct 10, 2011 No Comments by

Germany, a global leader in solar energy, is mulling a path for Greece to emerge out of its fiscal misery. Could Greece become a global solar pipeline and power?

business, energy, International Read more

The Seven Obsessions Behind Method

Oct 10, 2011 5 Comments by

Method emerged as a strong competitor to established CPG giants in 10 years. From scrappy startup to a $100 million brand, Method grown due to seven obsessions.

business, food and consumer products Read more

For Steve Jobs, Creativity and Vision Finally Won Huge Success

Oct 07, 2011 2 Comments by

The lesson that Steve Jobs taught many people, including me, is that if you believe in your inner creativity, refuse to be distracted by what the naysayers dart at you, and keep to your vision, your hard work will reap incredible results in the end.

business, Top Stories of 2012 Read more