Turning Common Assumptions of Branding on Their Heads
COMMON launched in January as a “creative community for rapidly prototyping social change” to link entrepreneurs with the creative community.
COMMON launched in January as a “creative community for rapidly prototyping social change” to link entrepreneurs with the creative community.
Since Project Runway has jumped on the Twitter bandwagon, we figured that as Season 9 is wraps up, we will review what we have liked in the world of social media the last quarter.
On Monday October 31 at 1:00 pm PST / 4:00 pm EST, I will co-host a webinar with Sustainable Silicon Valley and Engage PR about using social media tools to demonstrate thought leadership on business issues.
Steps like eliminating clamshell packaging are behind REI’s goal to reduce its REI-branded packaging by 25% in 2013. Packaging innovation is a huge driver at REI, too.
Despite all the negative news out of Italy we have to remember that the boot is one of the world’s largest economies with an R&D culture that could boost Qatar.
Germany, a global leader in solar energy, is mulling a path for Greece to emerge out of its fiscal misery. Could Greece become a global solar pipeline and power?
Method emerged as a strong competitor to established CPG giants in 10 years. From scrappy startup to a $100 million brand, Method grown due to seven obsessions.
The lesson that Steve Jobs taught many people, including me, is that if you believe in your inner creativity, refuse to be distracted by what the naysayers dart at you, and keep to your vision, your hard work will reap incredible results in the end.