Will Volkswagen, Ford Motor Corp., and General Motors (GM) become new clean energy investors to the tune of Google?  The steps are baby-sized, but the shift is slowly occurring.  In my latest article on the Guardian Sustainable Business, I discuss what some of the leading automobile manufacturers are achieving on the renewable energy front.

Some may scoff and believe this is mere public relations by firms in Detroit and Wolfsburg, but I disagree.  In a hyper-competitive global market, companies on this side of the pond do not have the luxury to throw away money even at the most trifle of projects.  Volkswagen’s investment, however, is much more aggressive--the reality of operating in country that has both ambitious renewable energy projects and a shift in policy to ditch nuclear energy.

Unless oil crashes in price, I see more moves like this occurring in the market place.  Watch for more wind power and solar projects to emerge in the automakers’ pipelines.

You can read the entire article here.  And don’t miss the other fine work on The Guardian’s Energy Efficiency Hub.

About The Author

Leon Kaye

Leon Kaye is the founder and editor of GreenGoPost.com. Based in California, he is a business writer and consultant. His work is has also appeared on Triple Pundit , The Guardian's Sustainable Business site and has appeared on Inhabitat and Earth911. His focus is making the business case for sustainability and corporate social responsibility. He's pictured here in Qatar, one of the Middle East countries in which he takes a keen interest because of its transformation into a post-oil economy. Other areas of interest include sustainable development in The Balkans, Brazil and Korea. He was a new media journalism fellow at the International Reporting Project, for which he covered child survival in India during February 2013. Contact him at leon@greengopost.com. You can also reach out via Twitter (@LeonKaye) and Instagram (GreenGoPost). As of October 2013, he now lives and works in Abu Dhabi, United Arab Emirates.