
When I visited Detroit last September, I did not have a rental car. Foolish me. As I waited at the Rosa Parks Transit Center (pictured), I saw line after line of frustrated commuters. The bus I wanted to take to an
urban farm was scheduled to come at a few minutes after the hour. It came minutes after the hour--45 minutes after the one I was scheduled to ride did not show up. Neither did the next one. Another arrived but it was not clear to me whether the bus was out of service or the driver needed to nosh on the fast food value meal clasped in her hand. I was about to cancel my appointment when a bus arrived, saving me from a cab I had called that was also running late. Meanwhile, it struck me how commuters trying to get to home or work looked more resigned than frustrated. The upshot was that because of Detroit’s cratered population, lack of traffic and vast expanses of
empty lots and even
wildflowers, I flew to my appointment. But for residents who miss work and income, a quick commute is no consolation.
While the Motor City’s
automobile industry is on the
rebound, for those who do not have cars,
public transporation is a daunting option. Detroit offers an abundance of
bicycle paths, but bicycling to and from work is not the most realistic option during Michigan’s frigid winter. Do not count on Detroit’s municipal workers agreeing to work only from November to March. So the 100,000 people who use Detroit’s bus system daily face more
cuts in services. As for the
Detroit People Mover, the name itself is accurate an acurrate description for that rail loop but for most residents and visitors, former mayor Colman Young’s creation is less than useless.
Could privitization save Detroit’s public transit?
Privitizing transit services is often an unhappy option for commuters. After Veolia took over the Long Island Bus from the New York’s Metropolitan Transit Authority, the company
imposed fare hikes and service cuts to make up a $7.3 million deficit. But as
Detroit’s citizens display
resilience while its leaders flail for solutions, one young entreprenuer is hoping his company can pick up where Detroit’s public busses often fail to show up.
Andy Didorosi bought three busses a few months ago and hopes to launch
The Detroit Bus Company next month.
His idea is to link
downtown and popular neighborhoods like
Corktown, Woodbridge,
Midtown and
Eastern Market. His initial schedule will operate during the hours that Detroit’s transit authority has cut: early evening until 3:00 a.m. Other buses would mimic routes that commuters used but the city slashed to save money. Another route to Detroit’s airport is under consideration, too.
A revamped pricing structure and technology are also behind Didorosi’s vision. Instead of charging by the fare, he envisions a $5 circulatory fare good for a day--more expensive than the local buses, but cheaper than a taxi. Users will be able to pay fares with a credit card, the buses will have wifi, and yes, there will be an app for that.
Currently Didorosi’s plan is undergoing review by the local government--which is probably the biggest threat to his young company. He is realistic, admitting he has no experience running a bus company, but that could be his greatest asset. Knowing he will not make millions overnight, he says those buses will run tours of downtown Detroit when they are not ferrying commuters.
Some may say Didorosi is delusional, but this is no joke. After all, look what happened thousands of dollars later after the crazy idea of building a
Robocop Statue was floated. While Detroit’s leaders throw up their hands, Detroit’s citizens are
using their heads.
Published earlier today on
Triple Pundit.
About The Author
Leon Kaye
Leon Kaye is the founder and editor of GreenGoPost.com and its advisory division,
GGP Media.
Contact him to discuss how he can work with your organization or event.
His focus is making the business case for sustainability and corporate social responsibility (CSR).
He writes for San Francisco-based
Triple Pundit,
Inhabitat and now
The Guardian, for which he writes about corporate responsibility, water, and green building. He has also written for AIA's
Architect Magazine.
Leon works out of Fresno and Silicon Valley, California, and when he has free time, he enjoys hiking, gardening, cooking, weightlifting, and planning his next trip to one of the 60 countries he has visited. He has an MBA from USC's Marshall School of Business and is also a proud graduate of the University of Maryland-Baltimore County (UMBC) and Cal State-Fresno.
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